Privé Revaux FLAGSHIP POP-UP
Project Type: Design, build, installation
Location: W 42nd, NY
Size: 4,500 sf
Privé Revaux opened their new flagship store in NYC located in the heart of Times Square to allow consumers to interact and test their products. Sunbunker, in collaboration with Founders Lab, designed and built a series of interactive vignettes to create a fully immersive experience that evoked the various identities of the brand’s sunglasses: The Artist, The Billionaire, The Dreamer, and The Explorer. Each of the vignettes included the hashtag #ReframeYourself to encourage social media sharing.