Girl Boss Rally
Project Type: Experiential design, fabrication + installation
Location: The Knockdown Center, Brooklyn, NY
Size: 5000 s.f.
About: The project involved crafting a retail bazaar environment within the context of a two day conference. We created an array of retail displays, stands and furniture.
The bazaar elements became a platform for women-owned brands to showcase their products.
Girl Boss is a digital media community that highlights and supports the success of women entrepreneurs. Through online editorial, radio and video content they create a community platform that galvanizes a new generation of female-led creativity. The Girl Boss Rally of 2018, the 4th iteration of their annual summit, received more than a 1000 attendees from 31 different countries, and offered a physical space for ambitious young women to network and share resources. This year the event grew to accommodate two-days of programming which included panels, meet-ups and a shopping bazaar. (Girl boss)