ASUS ROG ReDEFINED
Project Type: Environmental Design, Installation
Location: Milk Studios, NYC
Status: Complete
Partners: Preview Events
Size: 6000 sf
Year: 2019
Program: Republic of Games (ROG) is the leading hardware brand for PC gaming, eSports and overclocking. ASUS’ innovations deliver top performance and premium experiences to customers and end users.
Sunbunker created a series of gaming environments to showcase new products at a live press event, where invited members of the press and other media partners had a chance to view live demos and experience the new gaming systems within new environments, including unboxing video rooms, a rear-projected demo stage, personal gaming stations, gallery backdrops, food and beverage bar, and lounge area.
Design Team: Robert Morris, Maggie Siskind,
Installation: louis herrerara, George Speath
Executive Producer: Nickey Frankel, Preview Events.